Case Study

How Sculpt doubled confirmed bookings and cut after-hours response time by 54%

Faster access outside operating hours translated into more resolved conversations, stronger booking intent and a 61% increase in new patients.

Aesthetics Zeya
54%
After-hours response time
2x
Confirmed bookings
61%
New patients
Sculpt Clinic

An appointment-led clinic turning after-hours demand into growth

About the Clinic

Sculpt operates an appointment-led outpatient model where the patient journey often starts with a digital enquiry. A meaningful share of those conversations arrives after hours, when patients still expect clarity on services, availability and the next step.

The Opportunity

After-hours demand is easy to underestimate because the messages are visible but the lost intent is not. A patient who reaches out in the evening may be ready to act, yet a reply the next morning arrives after that moment of intent has passed or after another provider has responded. Sculpt's opportunity was to turn after-hours communication from a waiting queue into an active patient-access channel: respond sooner, resolve more enquiries and help high-intent patients move toward a confirmed booking without asking staff to remain continuously on call.

What Zeya enabled

Immediate after-hours engagement. Patient enquiries could be acknowledged and progressed outside normal operating hours, reducing the delay between intent and response.
Resolution, not acknowledgement alone. The experience focused on helping patients reach an answer or next step, rather than simply sending a holding message and deferring the work until the following day.
A direct path to booking. Booking intent could be identified and moved toward confirmation, with clinic staff able to pick up higher-value or sensitive conversations when human support was required.
Outcomes

Measured outcomes

Sculpt's results form a clear operating chain: faster after-hours response, twice the resolution rate, twice the booking outcomes and 61% more new patients.

-54%
Average after-hours response time. Patients received a materially faster response outside clinic hours, narrowing the window in which high-intent demand could be lost.
2x
Resolution rate. Twice as many conversations reached a resolved outcome, showing that faster access was paired with useful progress rather than acknowledgement alone.
2x
Booking intent and confirmed bookings. Both identified booking intent and confirmed bookings doubled, creating a direct link between patient engagement and appointment outcomes.
+61%
New patients. The clinic recorded 61% more new patients, the strongest downstream indicator that the improved communication journey translated into actual patient growth.

Why this matters

“Sculpt's impact is not one isolated metric. The entire sequence improved: patients were answered faster, more conversations were resolved, booking outcomes doubled and new-patient volume rose. Together, the results show how after-hours coverage can become a genuine growth channel rather than a service convenience.”
— Sculpt Clinic

Turn after-hours patient demand into booked care.

Respond faster, resolve more enquiries, and turn after-hours coverage into a genuine growth channel with Zeya.

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