Case Study

How Edge Healthcare scaled patient communication without adding headcount

As appointment volumes grew, Edge Healthcare moved to a unified communication platform — reducing front desk load, tightening schedule adherence, and extending patient coverage beyond clinic hours.

Multi-clinic Zeya
38%
Avg. patient response time
10%
Late cancellations (<24 hr)
29%
After-hours coverage
Edge Healthcare

A growing clinic managing rising patient communication demand

About the Clinic

Edge Healthcare is an active osteopathy and physiotherapy clinic serving a high-volume patient base. With a busy front desk managing inbound messages across Whatsapp, and email simultaneously, the team needed communication infrastructure that could scale with patient demand, without adding headcount or compromising response quality.

The Opportunity

Modernising infrastructure for a higher-volume environment. As patient volume grew, Edge Healthcare's front desk team was managing messages across disconnected channels, a natural friction point for any clinic operating at scale. Response times and message throughput were steady, but there was clear headroom to improve staff efficiency, reduce schedule disruption from late cancellations, and extend patient access beyond operating hours. The clinical and admin leadership proactively identified unified communication tooling as the right infrastructure investment, before constraints became bottlenecks.

What Zeya enabled

Unified inbox. All patient messages from Whatsapp and email routed into a single queue, eliminating channel-switching and reducing the risk of messages falling through the cracks.
Automated appointment reminders. Structured reminder sequences sent ahead of appointments, with a parallel confirmation flow that kept providers updated on their daily schedule without additional admin work.
After-hours coverage. Automated responses to common patient enquiries outside operating hours, capturing appointment requests and answering FAQs without requiring staff to be on call.
Integration of EHR: Zeya was integrated with Plato to further automate key administrative workflows, reducing the manual steps required to manage patient communications end to end.
Outcomes

Outcomes

Measured improvements across four operational areas

1.65 min
Average first response time. Down from 2.67 min — a 38% reduction. Front desk handles more conversations without adding headcount.
11.8%
Messages unanswered >1 hour. Down from 17.2%. Fewer patients waiting means fewer drop-offs and fewer follow-up calls.
19.5%
Late cancellation rate. Down from 21.6%. Structured reminders reduce same-day schedule gaps, protecting provider time.
52.7%
After-hours message coverage. Up from 40.7%. Patients who reach out evenings or weekends receive a response — capturing bookings that would otherwise be lost.

Customer Testimonial

“Since moving to Zeya, the front desk feels completely different. The team has real breathing room now, messages are picked up quickly, each enquiry is attended, and everyone can focus on the patients in front of them. It's made a real difference to how the day runs.”
Aman Bancil, Founder, EDGE Healthcare

Ready to reduce missed messages?

Unify patient communications, reduce missed messages, and keep schedules on track with Zeya.

Book a Demo
Back to top